Category: Analytics

Understanding the behavior of the visitors is key to any website’s success and thus add Google Analytics to a WordPress site becomes important. This guide should take an individual through every single step required for optimal google analytics setup in a simple and straightforward manner regardless of one’s skill level. Why You Should Add Google…

Understanding What Is Metric In Google Analytics? metrics in Google Analytics is crucial for businesses seeking to improve their website’s performance. A metric is a quantitative measurement used to track and assess user behavior, engagement, and other key performance indicators (KPIs). Metrics give you numbers that help you understand how well your website is performing…

In the world of digital marketing, tracking website performance is crucial. One of the most important metrics that Google Analytics provides is the session. But what are sessions in Google Analytics, and why do they matter? Sessions in Google Analytics allow one to understand user behavior on his website. They measure interaction within a given…

Google Analytics is a powerful tool, designed to track and optimize the online performance of businesses. One of the most basic parts of this tool can be understood by exploring its dashboard. Specifically, what are the five sections of the Google Analytics dashboard can easily be identified and understood by exploring each part. The dashboard…

Introduction: what’s better google analytics or yandex metrics? As businesses continue to enhance their online presence, the decision about which analytical tool will optimize their digital strategies and customer experiences becomes crucial. This leads to the age-old question: what better Google Analytics or Yandex Metrics? Each offers unique features tailored for the specific business requirements…

Google Analytics user engagement refers to how users interact with a site or app; it actually offers very important insight into user behavior. In GA4, we are moving towards much more meaningful metrics than the simple rates as a measure of engagement. BA4 speaks of user metrics like engaged sessions, engagement rate, and average engagement…

Realizing where your site visitors are coming from can help you expand your presence online. Among all the sources of traffic that can be followed in Google Analytics, organic search occupies one of the most important positions in evaluating the results of SEO activities. This empower aspect relate to the users who physically type your…

Introduction: Why Use Google Analytics in React JS? Being a developer, I would say tracking user behavior is some of the most important knowledge you can gain when working with a React application. how to integrate google analytics in React JS is an essential skill for developers seeking to gain these insights. Google Analytics happens…

In the context of Google Analytics, the term “unassigned” indicates generally any traffic or data that does not have a source, medium, campaign, or other parameters underpinning its tracking. In other words, there is a hole in tracking, and Google Analytics cannot find the avenue that brought audiences to its site.  When “unassigned” appears anywhere…